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Papers On Air & Aviation
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A LONGPEST Analysis of the Airline Industry
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This 6 page paper looks at the local, national and global influences that are felt by the airline industry. Concentrating on the UK industry the paper considers the political, social economic and technological influences at these different levels. The bibliography cites 3 sources.
Filename: TEpestav.rtf
A Marketing Analysis of JetBlue
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This 9 page paper looks at this thriving but small airline. Marketing Mix is used to evaluate this company. The industry is discussed in general and an outlook is included. Bibliography lists 11 sources.
Filename: SA438Jet.rtf
A Research Project To Determine The Best Way Of Increasing Customer Loyalty At Scandinavian Airways Systems (SAS)
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This 79 page paper is a dissertation style paper undertaking research to look at how the Scandinavian airline SAS can improve customer loyalty and the potential of using customer relationship management (CRM) to achieve increased loyalty. The paper looks at the development of the company, how they compete and the current loyalty system that is in place followed by an in-depth literature review concerning customer loyalty and CRM. A methodology is offered and simulated primary research results are presented before a conclusion is reached that recommends the adoption of a CRM system. The bibliography cites 54 sources.
Filename: TESASloyal.rtf
Advances in YF-22 Cockpit Design
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5 pages. The purpose of this
paper is to examine the advanced human factor/ergonomic design
features that have been incorporated into the YF-22 fighter
cockpit and the Joint Strike Fighter cockpit. This will be based
on a detailed discussion on fusion based avionics and any other
advances in cockpit design that improve pilot's situational
awareness and reduces pilot workload in a demanding single seat
fighter aircraft. There will be some comparison to F-16 fighters
as well. Bibliography lists 5 sources.
Filename: JGAyf22s.wps
Aer Lingus Case Study
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This 24 page paper looks at the Irish airline Aer Lingus and considers it marketing and strategy. Written in five parts that paper examines how the company has managed to place customers first so effectively, how knowledge of their customers buying behaviours have helped with decision making processes, the use of customer perception in marketing, the value of relationship marketing and how this may be implemented at Aer Lingus. The bibliography cites 21 sources.
Filename: TEaerlingus.rtf
AEROSPACE INDUSTRY, MARKET FORCES AND TRENDS
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This 6-page paper focuses on trends and economics of the aerospace industry ,including competition and market structures of the industry. Bibliography lists 5 sources.
Filename: MTaeroin.rtf
Air Asia and BA; PEST Analysis
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This 4 page paper presents a PEST analysis looking at the political, economic, social and technological influences that are, and may be felt, by two airlines; British Airways and Air Asia. The bibliography cites 4 sources.
Filename: TEAABAPEST.rtf
Air Canada
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This 14 page paper examines Air Canada, which came out of bankruptcy in 2004. The paper performs a PEST analysis and a Porters Five Forces analysis and then looks at the resources of the company including a financial examination. The paper ends by considering the strategic fit based in the analyses already presented. The bibliography cites 18 sources.
Filename: TEaircanada.rtf
Air Cargo / Comparison
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An 8 page comparative analysis of the air cargo systems, present and future, in the U.S., Canada, Australia, Mexico and Hong Kong. The writer explores the problems facing each country, plans to mitigate, and barriers to mitigation. Bibliography lists 7 sources.
Filename: Cargo.wps
Air Cargo Deregulation in a Microeconomics Perspective
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A 15 page paper discussing results of airline deregulation on the air cargo segment of the industry. All too often, business management can too closely be characterized by that organization that reacts to the business environment in which it operates, rather than taking hold and attempting to change what could be while working for industry-wide improvements. Specific aspects of microeconomics theory can be applied to nearly every real-life issue concerning managing a business, but relatively few organizations appear to weigh market and internal contstraints in recognized terms of microeconomics. Bibliography lists 22 sources.
Filename: Deregmic.wps
Air Crash Disaster Management
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This 10 page paper looks at how a plan to deal with a airplane cashing on landing could be developed with a scenario exercise to assess the effectiveness of the plans. The paper talks through the planning process with a timeline for the exercise and then considers how feedback can be given. The bibliography cites 3 sources.
Filename: TEaircrash.rtf
Air Force Policy on Tattoos, Brands and Body Piercing
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This is a 5 page paper discussing the new Air Force policy introduced in 1998. The U.S. Air Force introduced an interim change to their dress and personal appearance policy coded AFI 36-2903. The new code implemented new policy regarding tattoos and body piercing. Basically, the Air Force leadership strongly discourages members of the Air Force from tattooing, branding, or body piercing because of a number of factors which include health risks associated with these acts and the image they present worldwide and to the American population.
Bibliography lists 3 sources.
Filename: TJAirFr1.rtf
Air New Zealand
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This 10 page paper examines the strategy of Air New Zealand. This airline company has had a difficult history, especially with the collapse and bankruptcy of Ansett. The paper uses Porters Five Forces model to examine the strategy and progress of the company and consider its position in the airline industry. The bibliography cites 11 sources.
Filename: TEAirNZ1.rtf
Air Pollution and the Aviation Industry
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This 9 page paper examines the problem of pollution from aircraft. The paper outlines what it is, how it is caused, the effect it has and the measures that have, or have not, been taken to reduce the problem. The bibliography cites 12 sources.
Filename: TEairpol.rtf
Air Transport of Hazardous Materials
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An 18 page paper discussing increasing regulation of air transport of hazardous materials, using primary lithium batteries and butane lighters as examples. Aviation authorities have moved to decrease risk in all areas, not only those appearing to be directly related to political pressures and the threat of terrorism. As hazardous materials are moved from one place to another and as manufacturing continues the trend of moving offshore, the movement of specific items becomes more frequent and therefore more open to accidents and transport-related problems. The current approach is to accept questionable items until it becomes apparent that these items should be transported by other means. The paper recommends that the government continue in this vein. Bibliography lists 22 sources.
Filename: KSairTranHazm.rtf
Air War -- Taking Warfare to New Heights
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This 6 page report discusses the ways in
which the introduction of airplanes to military applications and war changed the entire
face of war -- from strategy to implementation. Bibliography lists 4 sources.
Filename: BWevowar.rtf
Airbus and Boeing
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This 9 page paper in written in three parts. The first part looks at the problems and challenges faced by Airbus in the early years and how they were overcome. This section makes use of McKinsey's 7 S's model and a SWOT analysis. The second part of the paper considers the industry that Boeing and Airbus work in, using Porters Five Forces model and a PEST analysis. The last part of the paper considers the future fort the companies and how they need to adapt and change. This section uses a PEST analysis and identify key factors for success and driving forces. The bibliography cites 3 sources.
Filename: TEairbus.rtf
Airbus Case Study
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This 24 page paper is written in two parts. The first part is a case study looking at the Airbus Company, which is an EADS company. The case study looks at the history of the company, its products including be A380, the structure of the company and it is facilities, the competition it faces from Boeing, the management and leadership. The second part of the paper answer questions regarding some of the challenges faced by Airbus including the pressure for innovation, the accusations of insider trading in 2006, the dual CEO structure, the policy of compensating for currency changes as well is other influencing factors such as US government influences on Boeing and the potential of new entrants into the aircraft manufacturing business. The bibliography cites 12 sources.
Filename: TEairbcase.rtf
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